Free calculator

How much revenue is leaking away in your lead follow-up?

Leads that are followed up late, or never, cost you revenue. Enter five numbers and get a cautious estimate per year straight away.

All inbound enquiries: forms, phone, email and chat.
Revenue from an average new customer in the first year.
What share of your leads currently becomes a customer?
Time between a lead coming in and the first personal contact.
An honest estimate is good enough.

Estimated extra revenue per year

€0
Extra customers per year
0
Leads per year left untouched
0
Conversion gain from faster follow-up
+0%

Assumptions: depending on your current follow-up time, faster follow-up delivers 5 to 30% more conversion. Leads that are currently left untouched convert at half your current rate once followed up. An indication, not a guarantee.

From insight to action

Plug the leak: 5 quick wins for your lead follow-up

You'll receive your calculation plus the checklist Lead follow-up audit: from 8 hours to 1 hour, based on the Hedin Automotive case.

  • Your calculation, ready to share internally
  • Self-audit in 5 blocks with 7 quick wins
  • Template for an SLA between marketing and sales

Get the quick wins

Plus your calculation, straight on screen.

Over the next few weeks we'll send you a few practical follow-up tips. You can unsubscribe with one click.