About Vanderwalt.: RevOps and CRM consultancy from Amersfoort
Vanderwalt. is Rick van der Walt's consultancy for Revenue Operations and AI. You work directly with him: no agency overhead, no junior consultants, but more than fifteen years of experience with commercial processes, CRM and digital platforms.
Rick van der Walt
CRM and RevOps lead with experience in HubSpot, Dynamics 365 and automotive.
Rick has worked in automotive since 2010, first in e-commerce, export and after-sales at BCA Autoveiling, and since 2018 as Product Owner of digital platforms. He led the Dynamics 365 implementation for 65 branches of Hedin Automotive, was Product Owner of international B2B e-commerce at Alliance Automotive Group and is now building a commercial platform on HubSpot Enterprise.
He also works hands-on with AI: the AutoCheck app was built with Claude Code, and he brings that experience to every RevOps challenge. Goal-driven, analytical and always starting from the process.
How Rick works
Alongside Vanderwalt., Rick works part-time as platform manager at Vinacles. That means he works with HubSpot Enterprise and AI every day, and his knowledge stays current. He deliberately takes on a limited number of clients at a time, so every project gets the attention it needs. For specialist work, such as a complex integration, he brings in a trusted specialist in consultation with you.
In the intro call you'll hear straight away when he can start.
Projects and roles
Platform manager (part-time)
Vinacles · HubSpot Enterprise platform for three companies, and Product Owner of the AI app AutoCheck
Product Owner Lease & Fleet
Vinacles · 2Quote, an application for lease and fleet companies
Product Owner Parts360
Alliance Automotive Group (CODE) · B2B e-commerce across several European countries
Product Owner RegistratieXpert
Vinacles · ERP for the Automotive Facility Center in Weeze
Product Owner Dynamics 365 CE
Hedin Automotive · one CRM for 7 clusters and 65 branches
Product Owner AutoBLOX
BCA Autoveiling · remarketing system used by hundreds of car companies
E-commerce, export and after-sales
BCA Autoveiling · incl. after-sales manager with a team of 25 and 50,000 sales a year
Certified
- Professional Scrum Product Owner II
- Professional Scrum Product Owner I
- Professional Scrum Master I
Background
BSc Business Economics
Amsterdam University of Applied Sciences · completed alongside a full-time job
Political Science
University of Amsterdam
- Dutch
- English
- German
Why Vanderwalt. exists
Our mission
We help B2B companies turn their CRM into a revenue engine: one process from first contact to renewal, one reliable source of customer data, and AI that demonstrably saves time and drives revenue.
Our vision
The companies that win are not the ones with the most tools. They are the ones where marketing, sales and service work as one team on data they can trust, with AI as a natural colleague. Technology follows the process, not the other way around.
Control over your revenue within 90 days
No thick advisory report, but within 90 days one working process, reliable customer data and a dashboard where you can see the results for yourself.
What we stand for
Honest advice
We are not tied to one platform and recommend what fits you. Even if that means saying no.
Value over hours
We steer on outcomes, not on hours or features. Every sprint delivers something you can measure.
Down-to-earth AI
We build with AI ourselves and only use it where it demonstrably helps. Practice, not hype.
You become self-sufficient
We transfer knowledge to your own team, so you can carry on without us after the project.
Let's build something great together
Curious whether we're a good fit? An intro call is free and takes just 30 minutes.